RSSFeed http://mickeythompsontires.com/news Kirby Wed, 05 Sep 2018 00:00:00 +0000 Small Tires, Big Action http://mickeythompsontires.com/news/small-tires-big-action news/small-tires-big-action 2018-09-05 When the small tires roll out, the action heats up. Mickey Thompson is sponsoring the No Mercy 9 small-tire drag race weekend in September.

Produced by Duck X Productions, home of “The Baddest Small-Tire Races in the World,” No Mercy 9 is set for Sept. 26-30 at South Georgia Motorsports Park in Adel, Georgia.

Leading the small-tire category with its ET Street Radial Pro line, Mickey Thompson has supported small-tire events since 2009.

“If you love drag racing, you’ll love No Mercy 9,” said Tom Kundrik, Motorsports Manager, Mickey Thompson. “These racers lay it all on the line every run, and really put our ET Street Radial Pro line to the test.”

The Duck X races welcome an average of 400 competitors over 10 racing classes, and grandstands packed with spectators.

Mickey Thompson's ET Street Radial Pro is a purpose-built race tire for classes requiring P275/60R15 or P315/60R15 tires constructed from size-specific materials. The race-only radial features next-generation construction designed to take more power for better launches, and a reduced tread pattern for maximum traction.

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Top Thrills in Top Fuel Harley Finale as Tii Tharpe Takes Title http://mickeythompsontires.com/news/top-thrills-in-top-fuel-harley-finale-as-tii-tharpe-takes-title news/top-thrills-in-top-fuel-harley-finale-as-tii-tharpe-takes-title 2018-09-05 Tii Tharpe is the champion of the NHRA Mickey Thompson Tires & Wheels Top Fuel Harley Drag Racing Series after clinching the win over the Labor Day weekend at the Chevrolet Performance U.S. Nationals at Lucas Oil Raceway in Indianapolis — a new event for the Harley series this year. Tharpe defeated Doug Vancil in dramatic fashion after the two entered the finale separated by less than a round's worth of points.

Tharpe and Vancil competed head-to-head throughout the season, with Tharpe going into the weekend's showdown with a slight edge. The duo recorded identical 0.43 reaction times to kick off the final round before Tharpe surged ahead on the strength of a 6.44 pass on his Spevko, recording his fifth win of the season.

“Congratulations to Tii and his team on earning the Mickey Thompson Tires Top Fuel Harley title,” said Ken Warner, Vice President of Marketing for Mickey Thompson Tires & Wheels. “It doesn't get any more exciting than the kind of finish Tii and our other elite competitors treated fans to, and we're looking forward to building on that excitement next year.”

Additionally, Stock Eliminator winner TC Morris, S.A.M Tech Factory Stock Showdown champion Leah Pritchett and Dodge Hemi Challenge winner James Daniels all relied on Mickey Thompson tires to top the podium over the weekend in Indianapolis.

Mickey Thompson increased its presence in the Top Fuel Harley class this season and was featured at 10 events on the 2018 NHRA Mello Yello Drag Racing Series calendar—up from eight races last year. It awarded bonuses to the top three finishers, where riders competed for a share of $97,000 in total awards between year-end prize money and the eight races.

For a full list of results from the Chevrolet Performance U.S. Nationals, go to: https://www.nhra.com/schedule/2018/nhra-mello-yello-drag-racing-series/chevrolet-performance-us-nationals

See the full schedule of upcoming NHRA 2018 races here:
https://www.nhra.com/schedule

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Big Savings are Back Again with Mickey Thompson’s Fall Rewards Program http://mickeythompsontires.com/news/big-savings-are-back-again-with-mickey-thompsons-fall-rewards-program news/big-savings-are-back-again-with-mickey-thompsons-fall-rewards-program 2018-08-28 Buyers can receive up to $150 in rebates on the purchase of light truck tires and wheels from Sept. 1-Nov. 15, 2018. Purchasing any four truck tires earns a $100 mail-in rebate and purchasing any four truck wheels earns a $50 mail-in rebate.

“Fall is a great time for customers to purchase a new set of tires and wheels, after a summer of off-road adventures,” said Ken Warner, Vice President of Marketing for Mickey Thompson Tires & Wheels. “The Fall Rewards Program is the perfect opportunity to save money and see why Mickey Thompson truck tires are the best off-road tires on the market.”

The offer is valid on Mickey Thompson’s most-popular light truck and Jeep tires including the Deegan 38 series, Baja MTZp3, Baja ATZp3 and Baja Claw tires. Also included in the Fall Rewards Program, Mickey Thompson’s truck wheels come with a limited lifetime warranty against structural damages and are engineered for extreme off-road conditions.

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Team M/T sees the podium three times at LOORRS weekend in Utah http://mickeythompsontires.com/news/team-m-t-sees-the-podium-three-times-at-loorrs-weekend-in-utah news/team-m-t-sees-the-podium-three-times-at-loorrs-weekend-in-utah 2018-08-28 Brian Deegan finished first in the Pro 2 class during Saturday’s race. Darren Hardesty Jr. finished second in the Pro Buggy class on both Friday and Saturday, preserving his Pro Buggy class points lead heading in to the final three LOORRS rounds of the 2018 season. Additionally, Deegan had the fastest lap time Friday.

“It was great to see Brian on top of the LOORRS podium,” said Ken Warner, Vice President of Marketing for Mickey Thompson. “And after another impressive weekend for Darren, his place on top of the Pro Buggy points standing is well-deserved. Congratulations to Team M/T.”

Three rounds remain in the 2018 LOORRS season, with the next race weekend scheduled for Sept. 21-22 at Glen Helen Raceway. Originally slated to be the opening weekend of the 2018 season, the Rockstar Energy Golden State Off Road Nationals at Glen Helen was delayed due to heavy rain at the track in March.

Currently, Darren Hardesty, Jr. is in second place overall in the Pro Buggy class. For complete event coverage and more information about the series, visit LucasOilOffRoad.com.

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The Pedigree of Speed http://mickeythompsontires.com/news/same-car-new-record news/same-car-new-record 2018-08-13 STOW, OHIO – Aug. 20, 2018 – After an incredible two-way average run of 448.757 mph during Speedweek at the Bonnevile Salt Flats, Danny Thompson, 69, shattered the piston-powered, wheel driven land speed record and accomplished a goal started by his father Mickey more than 50 years ago.

“We did it!” Thompson wrote on the team’s website. “On Sunday morning, eight years of hard work culminated in a 450.909-mph return run. Averaged with yesterday's speed of 446.605 mph, we achieved a new two-way AA/FS record of 448.757 mph, enough to make us the world's fastest piston-powered car.”

Mickey Thompson Tires & Wheels supported Danny’s journey to the record books since he first decided to resurrect the Challenger II in 2010 after sitting idle for more than 40 years in in his Colorado garage.

“Danny called me up and told me about his plan to restore the Challenger II and get it ready to try for a new record at the Bonneville Salt Flats,” recalled Ken Warner, Vice President of Mickey Thompson Tires & Wheels. “He wanted to bring it back to life and finish what his dad, Mickey, started five decades ago.”

In 1968, Mickey took the Challenger II to Bonneville in an attempt to break the piston-powerered, wheel-driven record. However, due to heavy rain on the salt flats, Mickey never got the chance to test the Challenger II and go for the record.

Mickey’s first land speed racing vehicle, the Challenger I, accomplished a 406.7 mile per hour run at Bonneville 10 years prior in 1958. That historic run landed Mickey in the record books as the “first man to reach 400 miles per hour.” But the Challenger I was not able to complete the second run needed for an official Southern California Timing Association (SCTA) record due to mechanical issues.

Mickey never got the chance to take the Challenger II back to Bonneville and try for the record again. But Danny was determined to give the the Challenger II another shot on the salt flats.

First, he needed to get the Challenger II from his Colorado garage to the Huntington Beach, California speed shop set up to restore the 1968 land speed racer. Warner sent the Mickey Thompson Tires & Wheels motorsports trailer to Colorado and transported the Challenger II to southern California so work could begin.

Warner and Mickey Thompson Tires & Wheels continued to support Danny and his team as they brought the car up to specs over the next two years. After a promising test run at Bonneville in 2014, two years of heavy rain on the flats forced the Challenger II to stay in the garage, waiting for the right conditions to attempt to break the record.

“In 2017, when there was a good year on the salt, Danny finally got the chance to run the Challenger II during SCTA’s Speedweek,” said Warner. “That’s when Danny set the two-way world record with a 406.8 mph average speed.”

The record was one-tenth of a second faster than his father’s historic run in 1968.

But Danny wasn’t done yet. A couple months after Speedweek 2017, Danny went back to Bonneville to attempt the FIA world record. But after crashing the Challenger II, Danny, who wasn’t injured, announced his Land Speed Racing career was done. He had decided to retire.

Until excellent conditions at the Bonneville Salt Flats this year were too hard for Danny to resist.

Danny’s record setting 448.757 mph two-way average run at Speedweek 2018 was the culmination of eight years of hard work, dedication and the support of manufacturers like Mickey Thompson Tires & Wheels.

“Congratulations to Danny and his team on their incredible, record-setting weekend at Bonneville,” said Warner. “For the land speed record to be set in the same car Mickey built and on the same tires he and McMannis developed decades ago is an amazing end to this family’s quest to be the fastest racers on earth. We are proud to be the official tire of the Southern California Timing Association and Speedweek.”

In addition to the Challenger II, many of the fastest LSR cars in the world rely on Mickey Thompson Tires & Wheels’ LSR tires. The company currently manufactures three LSR tires, including the 590-mph rated tires Danny drove in to the record books. Previous LSR record-holder George Poteet and his “Speed Demon,” as well as Team Vesco’s “Turbinator” both also utilize Mickey Thompson LSR tires.

To learn more about Mickey Thompson Tires & Wheels LSR tires, call Tom Kundrik 330-222-9092, ext 3114.

Watch the incredible, in-cockpit video of Danny’s 450.909 mph run here

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Matt Smith Wins Mickey Thompson Pro Bike Battle in Sonoma http://mickeythompsontires.com/news/matt-smith-wins-mickey-thompson-pro-bike-battle-in-sonoma news/matt-smith-wins-mickey-thompson-pro-bike-battle-in-sonoma 2018-07-30 Smith got the jump off the line and beat 2015 champion Eddie Krawiec, 6.793 to 6.764. Riding his Victory Gunner-bodied V-twin, the win was Smiths’ first in the specialty event, which has been held at the Toyota NHRA Sonoma Nationals since 2014.

“To pull this off against a major factory team is amazing,” Smith told NHRA.com. “I’m happy for my team and for all the people who support us. I’m out here racing without a sponsor, so this means everything to me. We’re going to put this $25,000 to good use. It will help us a lot. We have a great bike. We have a bike that can win this championship and hopefully I get the funding I need to finish it off.”

The first round of the Mickey Thompson Pro Bike Battle, a special race-within-a-race that features the eight top riders based on points earned throughout the season at NHRA Pro Stock Motorcycle national events, was filled with upsets. Three of the four lower-seeded riders advanced from the first round, and Smith narrowly defeated last year’s Pro Bike Battle winner LE Tonglet in the semifinals.

“Congratulations to Matt Smith on his impressive victory, and to all the riders for putting on an exciting show at this year’s Mickey Thompson Pro Bike Battle,” said Ken Warner, Vice President of Marketing for Mickey Thompson.

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PICTURE THIS: Mickey Thompson Offers Online Product Visualizer http://mickeythompsontires.com/news/picture-this-mickey-thompson-offers-online-product-visualizer news/picture-this-mickey-thompson-offers-online-product-visualizer 2018-07-26 Picture this: A way to digitally try-on the latest light truck wheels and tires is now available on the Mickey Thompson website.

The new Mickey Thompson visualizer for wheels and tires allows customers to select their specific pickup or Jeep by make, model and exact matching factory color—and then virtually outfit it with the company’s various wheels and tires, giving a preview of what their vehicle would look like driving down the road or trail.

“We know that in many instances, the appearance of wheels and tires can be just as important as their performance to light truck owners,” said Ken Warner, Vice President of Marketing. “The online visualizer allows customers to try before they buy with complete confidence that they will be getting the look they’re expecting.”

While sorting through selections, users can click on individual wheels and tires to learn more about their features, benefits and size availability. Once they find what they like, users can then share their preferred products on social media, save or print for future reference or use the MT Fast Finder to locate Mickey Thompson dealers with just a few clicks.

“We encourage everyone to visit mickeythompsontires.com and ‘try-on’ our latest wheels and tires,” Warner said. “It’s a lot of fun and can be extremely helpful when making that important decision regarding which wheel and tire combo to choose on a new truck or Jeep.”

Learn more about the Mickey Thompson Tires & Wheels visualizer at
http://mickeythompsontires.com/visualizer

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Motorcycle Matchups: Mickey Thompson again sponsors NHRA Pro Bike Battle http://mickeythompsontires.com/news/motorcycle-matchups-mickey-thompson-again-sponsors-nhra-pro-bike-battle news/motorcycle-matchups-mickey-thompson-again-sponsors-nhra-pro-bike-battle 2018-07-19 Mickey Thompson Tires & Wheels is continuing its official sponsorship of the National Hot Rod Association (NHRA) Pro Bike Battle at northern California’s Sonoma Raceway—an all-star bonus event for the eight quickest Pro Stock Motorcycle riders in the NHRA Mello Yello Drag Racing Series.

The Pro Bike Battle will be part of the 2018 Toyota NHRA Sonoma Nationals set for July 27-29.

Contested as a special race-within-a-race, riders earn points throughout the season based on finishing positions at Pro Stock Motorcycle national events. The eight riders accumulating the highest number of qualifying points earn a berth in the 2018 NHRA Pro Bike Battle.

“The Pro Bike Battle features some of the best matchups Pro-Stock motorcycle racing has to offer, and Mickey Thompson is thrilled to bring all the action to NHRA fans again in 2018,” said Ken Warner, Vice President of Marketing for Mickey Thompson Tires & Wheels.

Sonoma Raceway has hosted record-breaking NHRA Pro Stock Motorcycle runs since 2002. Last year LE Tonglet won the Pro Bike Battle in a thrilling final over 2015 champion Eddie Krawiec, earning Tonglet bragging rights and $7,500.

“The Mickey Thompson Tires Pro Bike Battle is one of the most anticipated specialty events of the season,” said Brad Gerber, NHRA Vice President and Chief Development Officer. “The racers in the Pro Stock Motorcycle category appreciate the support of Mickey Thompson Tires and its contribution to the sport.”

For current standings leading up to the Pro Bike Battle, click here.

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Winner announced in biggest MTMA Power Promotion to date http://mickeythompsontires.com/news/winner-announced-in-biggest-mtma-power-promotion-to-date news/winner-announced-in-biggest-mtma-power-promotion-to-date 2018-06-22 Mickey Thompson Tires & Wheels announces the winner of its latest Mickey Thompson Marketing Alliance (MTMA) Power Promotion. Matt MacCullum, parts manager at Fair Isle Ford in Charlottetown, Prince Edward Island, Canada, took home the 2018 Polaris RZR after his entry was drawn out of more than 500 in the sweepstakes. The giveaway was the biggest in the history of the MTMA.

MTMA members received one entry for every 50 Mickey Thompson or Dick Cepek tires purchased and two entries for every 25 Mickey Thompson or Dick Cepek wheels purchased between Jan. 1 and March 31, 2018.

“Congratulations to Matt, our latest MTMA Power Promotion winner,” said Ken Warner, Vice President of Marketing for Mickey Thompson and Dick Cepek Tires & Wheels. “Our dealers are integral to our success, and we created the MTMA to be not only a resource for our distributors, but a way to show our appreciation.”

The Mickey Thompson MTMA program is designed to provide dealers with marketing assistance along with rewards. As a MTMA member, dealers receive cash back rewards by purchasing Mickey Thompson or Dick Cepek tires and wheels through designated warehouse distributors and promoting Mickey Thompson and Dick Cepek in retail stores.

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Mickey Thompson Tires & Wheels Named Official Tire of SCTA/BNI http://mickeythompsontires.com/news/mickey-thompson-tires-wheels-named-official-tire-of-scta-bni news/mickey-thompson-tires-wheels-named-official-tire-of-scta-bni 2018-05-11 Recognizing the importance of land speed racing in the historical landscape of American motorsports, Mickey Thompson Tires & Wheels has signed on as official tire of Southern California Timing Association (SCTA) and Bonneville Nationals Inc. (BNI).

The SCTA and sister organization BNI hold dry lake racing events at El Mirage Dry Lake in Southern California, as well as the annual Bonneville Speed Week and World Finals at the Bonneville Salt Flats in Utah.

“Mickey Thompson is thrilled to be a part of the excitement of dry lake bed racing as the official tire of SCTA/BNI,” said Tommy Kundrik, Motorsports Manager, Mickey Thompson Tires & Wheels. “These amazing racers and machines put our products to the ultimate test, and we’re honored to play a role in supporting this important link to racing’s past.”

SCTA/BNI states its mission is to promote land speed racing’s cultural and historical significance and protect the future of racing through educational programs, support of legislative actions and live events.

“Hot rodding is a uniquely American activity with a rich history that reflects America’s growth in the 20th century,” said Ron Main of SCTA/BNI. “SCTA represents America’s affection for speed and style in all its forms—from the Ford flathead V-8s that got things moving in the 1930s, to the Top Fuel dragsters and land speed streamliners of today.”

As the official tire of SCTA/BNI, Mickey Thompson will have a prominent presence at Bonneville Speed Week in August, as well as in the pages of SCTA Racing News, a magazine first published in 1937.

The company has a rich history in the sport of land speed racing. Founder Mickey Thompson broke the 400-mph barrier at Bonneville in 1960, and his son Danny set a record for a piston-powered vehicle with an average of 406 mph on the salt in 2016.

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